Convultra vs Cloudflare Zaraz
Cloudflare Zaraz is a third-party tool manager that runs at Cloudflare's edge: tags load off the browser's main thread, it comes with a built-in consent tool, and every Cloudflare tier gets a million free events a month. It can send events server-side to Meta, Google Ads and others. What it is not is a conversion tracking product with a recovery report, a delivery log or attribution. Many sites should run both.
Based on publicly documented features and pricing as of September 2026. Competitor pricing checked 14 September 2026. Cloudflare Zaraz is a good product for what it does; if any of this has changed, tell us and we will correct it.
Pick Zaraz if page speed and consent on Cloudflare is the job
- Your site already runs through Cloudflare and third-party script weight is the problem you are solving.
- You want a free consent tool and a million free events a month, and you have someone to configure each tool.
- You need Meta or TikTok server-side delivery today and are happy to manage event IDs and click IDs yourself.
Pick Convultra if conversion accuracy is the job
- You want a recovery number and a per-conversion delivery log rather than monitoring graphs.
- You are not on Cloudflare, or you do not want tracking tied to your DNS provider.
- You want click ID persistence, deduplication and hashing handled rather than built.
- You want revenue, spend, blended ROAS and AI Attribution in the same place as delivery.
You can run both for two weeks
Leave your current setup running and add Convultra alongside it. Shared event IDs mean no double-counting, and you get a side-by-side read on how many conversions each setup actually delivers before you cancel anything.
Ask for a migration plan →Convultra vs Zaraz, in short
Is Convultra better than Cloudflare Zaraz?
They do different jobs. Zaraz is better at what it is for: loading third-party tools at the edge for page speed, with a built-in consent tool, on a site that runs through Cloudflare. Convultra is better at conversion tracking: recovery report, delivery log with retries, click ID persistence and attribution. If you are on Cloudflare, running Zaraz for tools and Convultra for conversions is a reasonable setup.
Can I use Zaraz and Convultra together?
Yes. Zaraz can load the Convultra snippet as a custom tool, or you install the snippet directly. Zaraz keeps handling the other third-party scripts and consent; Convultra handles conversion capture and delivery.
Is Zaraz free?
Every Cloudflare account gets 1,000,000 Zaraz events a month free on every tier. Above that it was $5 per additional million at the time of checking, if you enable paid billing; if you do not, Zaraz is disabled once the allowance is used. An event is anything sent to Zaraz, including page views.
Does Zaraz do server-side conversion tracking?
It can send events to platforms like Meta and Google Ads from the edge. It does not persist click IDs across sessions, report on what the pixel missed, or show a per-conversion delivery status with retries. Those are the parts Convultra adds.
Does Convultra require Cloudflare?
No. Convultra works on any host or CDN. The first-party tracking domain is a CNAME you add wherever your DNS lives.
Does Convultra slow the page down?
The script is about 10KB gzipped and loads async. Zaraz's advantage is moving other people's scripts off the browser, which is a different problem from the one we solve.