For ecommerce brands

Your pixel is undercounting your best day

WooCommerce, headless and custom stores lose a third of their purchase events to ad blockers and ITP. Convultra recovers them server-side and sends the full basket, value, currency and line items, back to Google Ads and OpenAI Ads, with Meta, Microsoft Ads and TikTok coming soon.

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14-day trial5 min setupNo dev needed

Purchase events · 30d Store: demo

Reported by the store 2,184

Sent by browser pixel 1,472 −33%

Recovered server-side +712 +48%

Delivered to Google Ads 2,171

Revenue recovered $38,420

ILLUSTRATIVE FIGURES

What breaks in ecommerce

Four places store tracking quietly fails

Checkout Thank-you page never loads Customers close the tab or lose signal before the pixel fires. The order exists; the event does not.

Browser Safari clears the click ID ITP caps first-party cookies at seven days, so anything with a considered purchase window goes unattributed.

Blockers Extensions drop the request A meaningful share of your traffic blocks pixel endpoints outright. The order exists; the pixel never reports it.

Dedupe Double-counted purchases Adding a server feed on top of a pixel without event IDs inflates ROAS and trains the algorithm on noise.

Built for stores

Every purchase event, fully formed

Full basket payload Value, currency, order ID, line items, content IDs and customer match keys, hashed before they leave your infrastructure.

Refunds and cancellationsComing soon Returns flow back as negative events so platform ROAS reflects what you kept, not what you shipped.

Subscription and repeat orders Recurring revenue attributes to the original acquisition click instead of appearing as direct traffic each cycle.

Event deduplication Shared event IDs across browser and server so Google and Meta collapse the pair instead of counting both.

AI referral attribution Purchases that started in ChatGPT, Claude or Perplexity are labeled as such rather than dumped into Direct.

Audience Sync Push high-value buyers to Google Ads Customer Match and OpenAI Ads audiences automatically, and exclude recent buyers.

Setup · WooCommerce

Install the plugin WooCommerce plugin, or one script tag for headless and custom stacks. A Shopify app is coming; Shopify stores use the script tag today.

Point a subdomain A single CNAME record puts collection on your own domain, so requests look like your site.

Connect ad accounts Authorize Google Ads or OpenAI Ads. Events start forwarding immediately, with delivery status per platform. Meta, Microsoft Ads and TikTok are coming soon.

Installed by a marketer, in an afternoon

No server container to configure, no GTM certification, no DevOps ticket. The WooCommerce plugin handles the event layer; you pick which platforms receive what.

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What to expect

Install alongside what you have now. The recovery report tells you within a week whether it is worth keeping.

No switch-over moment: shared event IDs stop double counting while you compare.

98% Purchase events captured

30 to 40% Of purchases a pixel alone misses

5 min From install to first event

0 Overage fees, on any plan

Before you install

Does Convultra work with Shopify?

Yes, through the script tag today. Add it to your theme and checkout, and purchases are recorded server-side. A Shopify app with checkout extensibility support is coming soon.

Will this work with my checkout?

Yes. Convultra records the order from your platform, so it does not matter whether the customer paid with a card, PayPal, Klarna or a wallet, or whether they ever loaded the thank-you page.

Do I still need my existing pixels?

Keep them running. Convultra sends server-side events alongside them and deduplicates with shared event IDs, so nothing is counted twice.

Which ad platforms receive the events?

Google Ads and OpenAI Ads today, including enhanced conversions on Google Ads. Meta, Microsoft Ads and TikTok forwarding are coming soon. Ad spend from Google Ads, Microsoft Ads and OpenAI Ads syncs daily for ROAS.

How quickly will I see results?

Events appear in the dashboard as soon as the install is live. The recovery report shows the gap between pixel and server within the first day of real traffic.

Not the fit?

Lead generation Long sales cycles, forms that submit without a thank-you page and CRM stages nobody feeds back to the platform leave Google bidding on a fraction of your real pipeline. Explore → SaaS and subscription Signups happen in one session and revenue arrives weeks later on a different device. Explore → Agencies One dashboard across client accounts, white-label reporting and wholesale pricing. Explore →

Find out what your store actually sold.

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