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Comparison · Updated September 2026

Convultra vs Elevar

Elevar is the Shopify order-accuracy specialist. It began as the GTM data layer for Shopify, added server-side delivery to Meta, Klaviyo, GA4 and more, and now sells as Audiense Online powered by Elevar. If you are on Shopify Plus with several destinations and a budget that starts at $225 a month, it is a strong product. Convultra is the smaller, broader tool: any platform, one price per tracked conversion, with the recovery report, web analytics and AI Attribution on every plan.

Convultra Convultra Server-side conversion tracking for any site: WordPress and WooCommerce plugins, GTM template, server-side install, Shopify app coming soon. Recovery report, delivery log and AI Attribution included. Priced per tracked conversion. FROM $49/MO
Elevar Elevar Shopify data layer plus server-side delivery to ad, analytics and email destinations. Priced per order with a destination cap per plan. Non-Shopify platforms arrive on the Premium tier through an API framework. FROM $225/MO
Platforms Where it installs
ConvultraAny site. WordPress and WooCommerce plugins, GTM template, server-side install. Shopify app coming soon
ElevarShopify and Shopify Plus on Core and Advanced. Other commerce platforms via API framework on Premium and above
Setup Time to first delivered conversion
ConvultraAbout 5 minutes with a snippet or plugin
ElevarShopify app install, then data layer and destination configuration per channel
Data layer Structured ecommerce events for GTM
ConvultraNot a data layer product
ElevarFull Shopify GTM data layer, the product's origin and still its core strength
Destinations today Where conversions can be sent right now
ConvultraGoogle Ads and OpenAI Ads live. Meta, Microsoft Ads and TikTok forwarding coming soon
ElevarMeta, GA4, TikTok, Klaviyo, Snapchat and more today. 2 destinations on Core, 4 on Advanced, 10 on Premium
Returning visitors Recognizing a buyer across sessions
ConvultraClick ID persistence server-side: gclid, gbraid, wbraid, fbclid, msclkid
ElevarSession Enrichment stitches sessions and channel attribution for returning anonymous users
Recovery reporting Seeing what the pixel missed
ConvultraRecovered versus pixel-tracked, per event
ElevarDestination monitoring inside the app; no separate recovery number
Analytics Where you read the numbers
ConvultraWeb analytics, revenue, spend and blended ROAS built in
ElevarSends to GA4 and other analytics destinations; no analytics of its own
AI traffic attribution ChatGPT, Claude, Perplexity, Gemini, Copilot
ConvultraNamed assistants with revenue, on every plan
ElevarNot a feature
Billing unit What the meter counts
ConvultraTracked conversions, page views free, no overage fees
ElevarOrders. 2,000 on Core then $0.50 each extra; 10,000 on Advanced then $0.15, at the time of checking
Price Entry plan, vendor currency
Convultra$49 a month for 1,000 conversions
ElevarCore $225 a month. Advanced $650. Premium $1,250. Elite from $3,000. All at the time of checking
Trial Before you pay
Convultra14 days of Growth free
ElevarFree for 15 days
Agency tooling Multi-client work
ConvultraAgency dashboard, log in as client, white-label reports, wholesale per-client rates on request
ElevarNo published agency plan; each store is its own subscription

Based on publicly documented features and pricing as of September 2026. Competitor pricing checked 14 September 2026. Elevar is a good product for what it does; if any of this has changed, tell us and we will correct it.

When Elevar is the right call

Pick Elevar if Shopify depth is the job

  • You run Shopify or Shopify Plus, you need a proper GTM data layer, and you send data to several destinations including Klaviyo or Snapchat today.
  • You need Meta Conversions API server-side this month. Elevar does it now; Convultra's Meta forwarding is coming soon.
  • Order volume justifies the price and you want Session Enrichment style identity stitching across visits.
When Convultra is

Pick Convultra if you want the outcome on any site

  • You are not on Shopify, or you run Shopify alongside a WordPress site, a lead-gen site or a SaaS app.
  • A $225 floor is too much for your order volume and you want a $49 plan with no overage.
  • You want a recovery number, web analytics and AI Attribution in the same place as delivery.
  • You are an agency and want log in as client, white-label reports and per-client pricing.
Migrating

You can run both for two weeks

Leave your current setup running and add Convultra alongside it. Shared event IDs mean no double-counting, and you get a side-by-side read on how many conversions each setup actually delivers before you cancel anything.

Ask for a migration plan →
01 Install Convultra alongside the Elevar app. Nothing is switched off. One snippet, a WordPress plugin or the GTM template, about 5 minutes.
02 Use the same event IDs in both setups so Google Ads collapses the duplicates. Convultra deduplicates on shared event IDs, so the parallel run does not inflate your numbers.
03 Run both for 14 days on the Growth trial. Compare delivered conversions, revenue and what the recovery report says the pixel missed.
04 Keep the winner. If it is not us, cancel and you owe nothing. If it is, switch the destination off in the old setup and leave Convultra running.

Convultra vs Elevar, in short

Is Convultra better than Elevar?

For a store that needs a Shopify data layer, several destinations and Meta CAPI today, no: Elevar is the specialist and its price reflects that. For a business on any other platform, or a Shopify store that wants Google Ads accuracy, a recovery report and AI Attribution for $49 a month, Convultra is the better fit.

What happened to Elevar?

Elevar is now part of Audiense and is sold as Audiense Online powered by Elevar. The getelevar.com domain redirects to Audiense. The product and Shopify app continue under that name.

How much does Elevar cost compared to Convultra?

At the time of checking, Elevar starts at $225 a month for 2,000 orders and 2 destinations, with $0.50 per order over the cap. Convultra starts at $49 a month for 1,000 tracked conversions with no overage fees, and Growth is $149 for 5,000.

Does Convultra work on Shopify?

Yes, through the snippet, the GTM template or a server-side install. A dedicated Shopify app is coming soon. If you want an app-store install today, Elevar has one.

Does Convultra send conversions to Meta and Klaviyo?

Meta, Microsoft Ads and TikTok forwarding are coming soon, and Klaviyo is on the roadmap. Google Ads and OpenAI Ads forwarding are live today. If those destinations are the reason you are shopping, Elevar covers them now.

Can I switch from Elevar to Convultra without losing data?

Run both in parallel with shared event IDs for 14 days. Google Ads deduplicates, you compare delivered conversions, then remove the app you are not keeping.

Other comparisons

Weighing up someone else?

Run them side by side. Keep whichever counts more.